Print On Demand Industry Overview
The global print on demand market size is anticipated to reach USD 39.40 billion by 2030, according to a new report by Grand View Research, Inc. The market is expected to expand at a CAGR of 26.1% from 2022 to 2030. Print-on-demand is a technology that enables artists, designers, writers, and numerous entrepreneurs to sell custom-designed products by collaborating with white-label product suppliers. It eliminates the need of maintaining an inventory as after the confirmation of a sale the supplier takes care of the order including from printing to shipping. With the increasing demand for personalized products, the growth of the print-on-demand industry is expected to rise in near future.
Print On Demand Market Segmentation
Grand View Research has segmented the global print on demand market based on platform, software, product, and region:
Based on the Software Type Insights, the market is segmented into Stand-alone and Integrated
- The integrated segment accounted for the largest revenue share in 2021 and is expected to retain its dominance throughout the forecast period. It is expected to grow at a CAGR of 23.7% throughout the forecast period. This can be attributed to the increase in awareness and popularity of integrated software. The presence of a large number of third-party e-commerce platforms and ease of connecting are driving factors for the growth of the segment.
- The stand-alone segment is expected to grow at the highest CAGR of 26.7% and is expected to maintain its position over the forecast period. Prominent print-on-demand players such as Australia-based Redbubble Group and U.S.-based Zazzle Inc. are stand-alone platforms.
Based on the Platform Insights, the market is segmented into Software and Service
- In terms of platform, the print-on-demand market has been segmented into software and service. The service segment is anticipated to register the highest CAGR of 28.4% over the forecast period. This can be attributed to a larger number of service providers offering drop shipping, and end-to-end fulfillment services. The service providers also offer other services such as marketing & branding services like custom packaging and creative services like photography and graphic design. These services offer convenience and options to print-on-demand merchants and artists.
- The software segment accounted for the largest revenue share in 2021 and is expected to retain its dominance throughout the forecast period. The growth of the software segment can be attributed to the increase in technology investments by service providers in the print-on-demand market. Service providers offer software solutions such as Application Programming Interface (API) and design-making tools. The API makes it convenient for print-on-demand merchants to integrate their existing online store with a print-on-demand platform.
Based on the Product Insights, the market is segmented into Apparel, Home Décor, Drinkware, Accessories, Others
- The home décor segment is expected to register the highest CAGR of 27.7%. The growth can be attributed to the rising remote working globally since the pandemic as more people are staying at home and looking to improve their home space. The increasing availability of a wide range of home & living category products such as mats, cushions, posters, and others is giving options to the customers and hence, driving the sales.
- The apparel segment accounted for the largest revenue share in 2021 and is projected to retain its position over the forecast period. This can be attributed to the increase in the shift toward fashion apparel, rapid penetration of online retail in the fashion space, and the younger generation looking for custom and unique products.
Print-on-demand Regional Outlook
- North America
- Europe
- Asia Pacific
- Latin America
- Middle East & Africa
Key Companies Profile & Market Share Insights
The market has a fragmented competitive landscape as it features various global and regional market players. Leading industry players are adopting strategies such as partnerships, collaborations, mergers and acquisitions, and agreements to survive the highly competitive environment and enhance their business footprints.
Some prominent players in the global print on demand market include:
- Amplifier
- Apliiq
- CustomCat
- Gelato
- Gooten
- JetPrint Fulfillment
- Printed Mint
- Printful, Inc.
- Printify, Inc.
- Printsome
- Prodigi Group
- Redbubble Group
- T-Pop
- Teelaunch
- VistaPrint
- Zazzle Inc.
Order a free sample PDF of the Print On Demand Market Intelligence Study, published by Grand View Research.