Hashtags are an essential part of any Instagram marketing strategy, and if used correctly, they can help you increase your reach, engagement, and ultimately your likes.
In fact, studies have shown that Instagram posts with at least one hashtag receive 12.6% more engagement than those without.
In this article, we will explore how to use hashtags effectively to increase your Instagram likes, and how likesgeek.com can help you optimize your hashtag strategy.
Use Relevant Hashtags
One of the most important things to consider when using hashtags is to ensure that they are relevant to your post.
Hashtags should describe what your post is about and help your target audience find it. Using irrelevant hashtags can be seen as spammy and may actually decrease your reach.
For example, if you are posting a photo of your new dog, using hashtags such as #foodie or #fashion would not be relevant.
Instead, use hashtags such as #dogsofinstagram, #puppylove, or #dogstagram to attract the right audience.
Likesgeek.com can help you find relevant hashtags for your posts. By using their hashtag generator tool, you can enter a keyword or phrase related to your post, and the tool will generate a list of relevant hashtags for you to use.
Use Hashtags with High Search Volume
Another key factor to consider when using hashtags is their search volume. Hashtags with a high search volume are more likely to attract a larger audience, increasing your reach and ultimately your likes.
Likesgeek.com can help you identify hashtags with high search volume. Their hashtag tracker tool allows you to track the performance of specific hashtags, including their reach, engagement, and search volume.
By tracking the performance of your hashtags, you can determine which ones are most effective and adjust your strategy accordingly.
Use Hashtags that are trending
Using trending hashtags is an effective way to increase your reach and engagement. Trending hashtags are those that are currently popular on Instagram, and using them can help your posts get discovered by a larger audience.
Likesgeek.com can help you identify trending hashtags with its hashtag analytics tool.
This tool allows you to see which hashtags are currently trending, as well as their reach and engagement.
By using trending hashtags, you can increase your chances of getting your post featured on the Instagram Explore page, which can lead to even more likes and followers.
Use Branded Hashtags
Branded hashtags are hashtags that are specific to your brand or business. They can help you create a community around your brand and increase brand awareness.
Branded hashtags are also great for user-generated content, as they encourage your followers to use the hashtag when posting about your brand.
Likesgeek.com can help you create and track branded hashtags. Their hashtag generator tool allows you to create custom hashtags for your brand, while their hashtag tracker tool allows you to track the performance of your branded hashtags.
Use a Mix of Hashtags
Using a mix of hashtags can help you reach a broader audience and increase your chances of getting discovered on Instagram.
For example, using a mix of niche-specific hashtags and more general hashtags can help you attract both your target audience and a wider audience.
Likesgeek.com can help you find a mix of hashtags for your posts. Their hashtag generator tool can generate a list of niche-specific hashtags.
While their hashtag tracker tool can help you identify more general hashtags with high search volume.